MCC smart GmbH sports sponsorship: smart takes the lead at the real,- BERLIN- MARATHON 2002

RENNINGEN (Germany 20. 9. 2002)(ots/APROTEXT) - The highlightand finale of this year's smart marathon season is the real,-BERLIN-MARATHON on September 29th. For the second time, smartwill be taking its position on the starting line as the officialcar sponsor at this event, which is one of the biggest and mostpopular races in the world. Prior to this Berlin sportshighlight, smart was prominently involved in more than 25international marathons and city races, including renowned eventsin Ohme/Japan, Paris, Rotterdam, Madrid, Vienna and Brussels.

The yellow and black FOLLOW ME smart, a distinctive featureof races sponsored by smart which is already familiar in therunning scene, will also be leading the field in Berlin. As wellas this there will be smart cars equipped with timer systemsalong the marathon route helping the runners to check theiroptimum speed. In total, there will be almost 100 smart cars inaction in Berlin.

The successful cooperation with the sports articlesmanufacturer adidas has been continued this year. Twelvespecially designed smart city-coupés and smart cabrios arepresent at all smart/adidas marathons, and this will also be thecase in Berlin. This year's real,- BERLIN-MARATHON, which iswell-known for new records, will be particularly exciting: atthe finishing line there will be two smart/adidas cars waitingfor their new owners. This means that the world-record runneramongst the men and/or women will not only have his/her winningsuccess to celebrate but can also look forward to one of thesespecial smart city- coupés.

However, smart has not only come up with something for thetop runners. During the race, the smart photographers will beout and about on the marathon route. With a bit of luck, afterthe race the participants will be able to call up their ownphoto in the smart gallery at www.smart-running.com and send itas an E-card.

Smart sponsors city marathons because smart drivers and theparticipants in these marathons have something decisive incommon. Both are fast at getting around in the city. This is whyno other sport suits the smart city-coupé and the smart cabrioas perfectly, both of which have been designed mainly for use inurban areas. What is more, smart reaches its exact target groupat the city marathons: people who are more active than average,who have a wide range of interests and an individual lifestyle -without age limits.

ots Originaltext: Micro Compact Car smart GmbH Im Internetrecherchierbar: http://www.presseportal.de

Your contact:

Markus Mainka phone: +49 (0)70 31 / 90 - 6 02 09 fax: +49(0)70 31 / 90 - 7 47 01

You will find general visual material on MCC smart and smartcars at http://media.smart.com.

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