KPMG Combining Firms in Americas, Europe to Form
29.03.1999, 16:40
Regions, Serve Global Clients / Moves Seen as Integral to Firm's
Globalization Blueprint
NEW YORK (ots-PRNewswire) - In its drive toward an integrated
client service structure, KPMG, the global accounting, tax and
consulting firm, announced today that it is moving to strengthen
its service strategy by combining member firms in North and South
America -- as well as national practices in Europe -- to create
global operating regions, according to Colin M. Sharman,
chairman, KPMG International.
"KPMG's 19 member firms throughout Latin America, Mexico and
the Caribbean have unanimously agreed to combine operations with
the United States firm, KPMG LLP. KPMG's national practice in
Australia and New Zealand is also combining with the United
States, to form the new regional KPMG 'Americas' body," Sharman
said.
"In the first step toward regionalization in Europe, KPMG
will combine its national practices in the United Kingdom,
Germany, France and the Netherlands, and operate there as the
'EMA' (Europe, Middle East and Africa) regional practice," he
added. Other KPMG practices are expected to join as well.
The KPMG "Americas" firms have combined annual revenues of
more than $5 billion. In addition, the United States firm has
25,000 partners and professionals; the Latin America, Mexico and
Caribbean firms have more than 5,000 partners and professionals.
There are 4,300 partners and professionals at KPMG in Australia
and New Zealand.
The four European national practices in the United Kingdom,
Germany, France and the Netherlands had total revenues of $3.5
billion in 1998, representing about one-third of KPMG's global
revenues.
Stephen G. Butler, chairman and CEO of KPMG LLP, who will
lead the new regional KPMG "Americas" body, commented, "This is
how we're going to remove national barriers to serving global
clients and realize KPMG's unique vision for the future. It is a
vision focused on a globally managed product line organization
that serves multinational clients wherever they operate. This
structure aligns us with how our global clients operate, but also
allows us to recognize individual country cultural issues and
national client bases. In sum, it will enable KPMG to further
refine its global capabilities," Butler said.
"KPMG regions in the Americas, Europe and eventually Asia-
Pacific will give the worldwide firm the ability to deliver on a
consistent global basis the products and services clients need to
solve their problems," said Mike Rake, KPMG senior partner in the
United Kingdom. "Achieving true globalization will enable KPMG to
deliver its best worldwide resources -- the high quality products
our clients need to the world class product experts who implement
our services regardless of their country of origin."
"Achieving our vision also means being the leader in our
chosen markets," the U.S.' Butler pointed out. "We'll continue to
place major emphasis on lines of business, targeting industries
in which our professionals have exceptional expertise and are
able to provide the most value for our clients." In the KPMG
global model, market leaders will team with chief executive
officers of assurance, tax, consulting and financial advisory
services to apply resources, ensuring that global clients receive
the service their size and dominance demands, he said.
Butler added that today's announcements are the outcome of a
considered globalization strategy announced at KPMG's
international partners meeting in September 1998, which also led
to the creation of an international executive team last year.
Driven by its global business strategy and gains in systems
consulting, KPMG is continuing to pursue an Initial Public
Offering for a portion of its consulting business. KPMG LLP
announced last year it was evaluating opportunities to raise
outside capital to further develop its consulting business in the
Americas. Butler pointed out that the United States firm is
working closely with KPMG International, EMA and Asia-Pacific
member firms to ensure that the Americas consulting practice is
fully integrated with KPMG's global consulting business. KPMG is
in ongoing discussions with the Securities and Exchange
Commission about the intended IPO.
As a further sign of KPMG's worldwide consolidation, a global
branding campaign to position KPMG as a source of understandable
and "actionable" business advice was launched in 1998 in the
United States, and has since been adopted on a national and pan-
regional basis in Europe and Asia. The campaign tag line, "It's
time for clarity," was chosen because corporate leaders worldwide
are charged with bringing clarity to their shareholders and
employees. The campaign promises that KPMG helps clients analyze
their businesses with true clarity -- raising their level of
performance, achieving growth and enhancing shareholder value as
a result.
"Being global also means being capable of accessing the same
information at the same time, regardless of whether you're in New
York or New Delhi," Butler added, referring to KWorld, a leading-
edge knowledge management system currently being deployed
globally. KPMG is moving to link the entire firm in real time
with a single, scalable, Internet-based knowledge-sharing
network.
"This knowledge management system is transforming KPMG's
embedded intellectual capital into a global strategic asset --
and it is enhancing KPMG's ability to collaborate with other
organizations, irrespective of their messaging environments. A
single knowledge repository allows us to access global sources of
information, limit redundant information searches, and streamline
the development of client deliverables anywhere," he said.
KPMG International's member firms have more than 6,700
partners and 92,000 professionals in 157 countries. KPMG's Web
site is http://www.kpmg.com. ots Original Text Service: KPMG
International LLP Internet: http://www.newsaktuell.de Contact:
George Ledwith of KPMG LLP, 201-505-3543
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