Munich (ots/PROTEXT) - This week the BMW Group signed the international declaration of the United Nations' environmental programme this week.
This treaty with the BMW Group again confirms the cutting edge role of the sustainable treatment of resources in the sense of a responsible and considerate dealing with and within the environment. "To the BMW Group sustainability is a corporate principle. Being the first car manufacturer in the world to certify all our production plants according to ISO 14000 was the first step. Being the leader of the Dow Jones Sustainability Index twice asserts us that we not only are on the right way but have made good progress as well. As we joined the environmental programme of the United Nations "Cleaner Production" is just another logical step in the direction of consequent sustainability", emphasises Dr. Norbert Reithofer, member of the board of the BMW AG, who signed the treaty in company of Jacqueline Aloisi de Larderel, Assistant Executive Director of the United Nations environmental organisation UNEP. Jacqueline Aloisi de Larderel as well sees a direct connection between the Groups joining the globally valid "Cleaner Production Programme" and the successful sustainability strategy of the company. "For the finance and investor community the sustainability strategy and the acceptance of the BMW Group to the Dow Jones Sustainability Index plays an increasingly bigger role in evaluating the enterprise." The BMW Group was confirmed in the Dow Jones Sustainability Index as the world wide leading car manufacturer in view of sustainable economy in 1999 and 2000. The international declaration of the United Nations now signed by BMW is a voluntary made agreement to make use of a specific, preventive strategy, the so-called Cleaner Production. This strategy from the very beginning propagates the avoidance of negative influences in contrast to the so-called "End-of-Pipe" solution, where environmental technologies come into operation at the end of the production process only. As the first European car manufacturer the BMW Group published a sustainability report, the "Sustainable Value Report". The BMW Groups "Sustainability Value Report" can be found on the Website www.bmwgroup.com using the link "Engagement". ots Original Text Service: BMW Group Internet: http://www.presseportal.de For questions please contact: Corporate Communications Michael Blabst, AK-21, Technologiekommunikation Innovationen Telephone: 089-382-24697, Fax: 089-382-28567 Dr. Tobias Nickel, AK-21, Technologiekommunikation Innovationen Telephone: 089-382-27072, Fax: 089-382-27563 Michael Rebstock, Unternehmenskommunikation Wirtschafts- und Finanzkommunikation Telefon: +49 89 382 20470, Fax: +49 89 382 24418 Media Website: www.press.bmwgroup.com e- mail: firstname.lastname@example.org