Innova in Europe / Plans Unveiled at Ambiente '99

Wooster, Ohio (ots-PRNewswire) - Curver by Rubbermaid, the European operating division of Newell-Rubbermaid, has confirmed its entry into the European water market with portable Filtered Water Bottles developed and produced by Innova Pure Water, Inc. The Filtered Water Bottles are totally portable and designed to take the place of bottled water for a fraction of the price. The Innova products were introduced in the United States last summer, and are presently being sold by Rubbermaid in major mass merchandise stores and supermarket chains in the U.S. These portable, replaceable filters were created by Innova specifically to reduce chlorine, taste and odor. "Individual filtered water bottles make it easy and very cost effective for an active person to enjoy fresh, clean-tasting water. Innova's patented exit filtration systems make it possible to keep the bottle and re-fill it from any tap water source," stated John E. Nohren, Jr., Chairman of Innova Pure Water, Inc., based in Clearwater, Florida. More information is available at, and ots Original Text Service: Curver by Rubbermaid Internet: Contact: Eric Varndell of Rubbermaid Incorporated (USA) 330-264-6464, Ext. 2227; or Frank DeLombaert of Rubbermaid Europe, 011-31-13- 5310345; or John E. Nohren, Jr., of Innova Pure Water (USA) 727- 572-1000, ext. 224 Company News On-Call: or Fax: (USA) 800- 758-5804, ext. 765613 Web site: Web site:


Prague, Central Bohemia region and Czech Republic


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